Author name: Neeraj Garg

Neeraj Garg is the Chief Operating Officer at Aplusify. For 20 years, he has worked alongside a multitalented team to help associations and nonprofits drive digital transformation within their organization, enabling them to be more innovative, agile, and donor/member-centric. As Aplusify’s COO, he leads an internal task force that shares lessons learned, best practices, and practical applications that specifically relate to associations and nonprofits.

Sources of Bad Data

According to reports on average, companies around the globe function with the fear that around 26% of their data is dirty. This collection of bad data in their systems results in losses of around 15% to 25% on revenue. Every year US economy approximately faces a $3 trillion loss. Dealing with dirty data doesn’t only impact …

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Tracking Member Engagement with Scoring and Dashboards

Tracking Member Engagement with Scoring and Dashboards While running an association, the common speed bump executives constantly mention is managing the diversity of memberships. An association functions with its members, and with such a vast community of people, there are actions and responsibilities associated with them—joining, renewal, purchasing products, attending association events, advocating for the …

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Community Platform Integration: Impact Non-Dues Revenue with Metrics

By integrating your CRM to a community platform, you get access to dynamic Reports and Dashboards that help you track and effectively improve member engagement on multiple levels. As an association, understanding your members and how they are engaging with your community can be a game-changer. By marrying your CRM with your communication platform, you …

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Mission-Focused Data Visualization: Reports and Dashboards using Salesforce + Salsa Engage

Purpose-built for nonprofits, it provides a single platform for functions such as: The user-friendly tight integration of Salsa with Salesforce comes with no middleware or additional technical requirements. It is packed with an easy-to-use mapping and configuration that makes it simple and reliable to manage while conducting the real-time bi-directional data sync. Salsa also provides …

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Best Practices to Defend Against Data Phishing

Data security is crucial to keep organizations safe from cybersecurity threats like data phishing. Let’s dive deeper to understand how data phishing poses a threat to your donors, members, and key stakeholders. According to Verizon’s 2019 Data Breach Investigation Report, 94% of malware was delivered via email. In 2019, nearly 88% organizations across the globe experienced spear …

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Customize Your Members’ Online Experience: Joining & Renewal Process

The online joining process plays a crucial role for members/donors in joining, renewing, donating, and purchasing. In the last blog, we showcased various joining processes using Fonteva. This blog focuses on real-time challenges organizations face with joining processes and solutions to improve the online member/donor experience. Joining Process for New Members PROBLEMS WITH THE EXISTING JOIN PROCESS …

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Fonteva vs. Salesforce Releases: What’s the Difference?

Fonteva is a powerful AMS that is native to Salesforce and seems to operate as one system. As with any software, there are routine updates to fix bugs and provide valuable features. Both Fonteva and Salesforce have their own updates and patches for their respective software. What does that mean for your organization? In order …

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Top Checklist to Optimize Your Current/New AMS

Make the most out your AMS regardless of how long you have had your association management system (AMS). Here’s a checklist of activities we recommend to improve your data hygiene, increase efficiency, and obtain greater insights into your members, donors and supporters. Here’s a checklist recommended by experts to optimize your AMS… Data Hygiene Third-party …

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